Category Archives: Customer benefits

Bill Spohn, President and CEO of TruTech Tools Ltd., joins the Home Energy Magazine Board of Directors

As a customer or fan of TruTech Tools, LTD, you have a connection. Not just any connection, but a strong connection to a vast network committed to improving your work, your profit potential, and the policies that govern your industry. Your connection and your network just expanded.

The Home Energy Board of Directors also gained a valuable asset by bringing on Bill Spohn, President and CEO of TruTech Tools, Ltd. Home Energy Magazine is concerned with providing you objective and practical information on residential energy efficiency, performance, comfort and affordability. To be on the Board of Directors, candidates must have the right credentials such as experience in a corporate governance position, but also they must possess the same zeal for improving residential energy efficiency and furthering your industry.

To be invited to be a Director, a candidate has to deal directly with residential energy, HVAC and building contractors across the nation; bring a market-driven supplier viewpoint; have a deep understanding of contractor needs and attitudes; and have the ability to further Home Energy’s role as a bridge between the Home Performance and HVAC communities.

“Bill’s unique background in instrumentation, HVAC, and business development, combined with his reputation as a trusted resource in related technical and education communities, well serves Home Energy’s needs during a time of unique challenges for our industry.” ~Tom White, Home Energy Magazine.

As President and CEO of TruTech Tools, Ltd., Bill Spohn is dedicated to this very mission of providing you with relevant and practical information, supplying your needs, and furthering your industry. He represents you and your industry, and he is proud to be your connection to Home Energy Magazine and the greater network within  your industry.

By Liz Crawley, Marketing Asst. TTT, LTD.

 

Advertisements

Leave a comment

Filed under About us, Customer benefits, HVAC, Uncategorized

4 Reasons Not To Write Product Reviews

Product reviews are just as important as product descriptions. Both the customer and the retailer can benefit from product reviews. Still, many customers don’t write reviews. There are a few reasons they give for not writing product reviews, but don’t fret. For all these concerns, we have solutions!

As any online retailer knows, we love it when customers review products. First of all, it’s free content the customer writes. It also helps to convert online browsing into online sales. Retailers like negative reviews almost as much as the glowing reviews because they also generate sales. With a negative review, what won’t work for one customer may be exactly what the next customer needs.

Reviews are also good for the customer. Sometimes the product description doesn’t include enough detail for the customer to know if the product is right for its intended application. Customers can assist one another by sharing how they used a product and by giving additional information, such as including the weight, size, or quality of materials used. Reviews can also lead to changes in product development when the reviews are getting to the manufacturer (We can’t speak for all retailers, but at TruTech Tools we make sure these reviews get to the manufacturer.)

If reviewing products is so important, why doesn’t everyone write a review?

1) I’m not good at writing. I never know what to write.

The beautiful thing about product reviews is that you don’t have to be a talented author. You can click a star rating and then write a couple of sentences about the product.

2013-12-31_1135

Reviews can be as simple as “This item was really good. I like the color too.” or they can be very descriptive.

2) I don’t have the time to write a review. I don’t even have time to read them. I’ve barely read this letter.

Thanks for sticking around this long, but let’s be honest with each other. Does it really take that long to write one or two sentences? You don’t have to spend a lot of time on a review. You can simply write, “It did the job.” Or “For this job, I should have bought something else.”

3) Whatever. I don’t care if you sell this wonderful/awful product. Why should I write a review if it doesn’t change the product?

Oh, but it does. When we see a suggestion for improvement or a complaint about a product we carry, we send it straight to the manufacturer. Legitimate concerns are addressed and lead to new, improved products.

Likewise, positive reviews tell us what we’re doing right. How else can we, “keep up the good work?”

So, in short, yes, what you write in that review is fairly likely to change something about the product or the way a product is presented, if more information would have been helpful.

4) But I really hated the product! Should I still review it?

Absolutely! Yes, please still review the product. As the saying goes, “the squeaky wheel gets the grease.” When you let the manufacturer know you’re not happy, they are listening loud and clear because they want their product to do well. And the more customers complain, the more the manufacturer will do to improve their product.

If you still don’t know what to write, this may help you write your next product review: 

  • Simply state whether you love it or hate it and one or two reasons why.
  • Say something you liked about it. Maybe you liked that it was light weight and easy to carry.
  • If you were performing a particularly difficult task and the product helped or hurt the task, share your story.
  • Talk about what you wanted to see more of or what needs improvement. Your suggestions will get back to the manufacturer which could lead to improvements or upgrades to the product.

 Tips to remember:

  • Be honest, but also remember to be helpful. Don’t just say “it sucks” but tell everyone why it sucked.
  • Your review can be anonymous, so don’t feel as though you’re going to be judged. Write as much or as little as you want.
  • Think of it as a conversation with a friend. What would you tell someone who expressed an interest in buying the same product?
  • Make sure you try the product before you review it. This seems like it should be obvious but… it’s not.

Leave a comment

Filed under Customer benefits, Newsletters, Social Media, Uncategorized, Website

Introduction to Home Performance for Heating Contractors

UPDATED: 12-14-12

Hap Haven just delivered an OUTSTANDING webinar on the topic of An Introduction to Home Performance for Heating Contractors.

You can watch a recording HERE or download a copy of the slides here-> INTRO TO HP – HVAC.

Fasten your seatbelts and take this fast-paced ride into the newest billion dollar industry. Home Performance is uniquely suited for the heating & AC contractor. That’s because you have already mastered many of the most important components. Come learn how Home Performance and HVAC overlap, how to expand your business in a flat market and how to position yourself for the future.

As part of this webinar you will:
1) See a brief history of Home Performance and whole house thinking
2) Understand how an Energy Audit leads to more sales
3) Get an overview of the cool tools used in the industry
4) Learn how to talk to a heater

FOR more webinars by TruTech Tools, LTD go to http://www.TruTechTools.com/webinars

Leave a comment

Filed under A/C and Heat Pump Products, Airflow, Blower Doors, BPI Standards, Carbon Monoxide Testing, Combustion Analysis, Customer benefits, Duct Leakage Testing, Energy Audit, The Business of Home Performance Contracting, Thermal Imaging, Training

What’s HOT in the TOOL world! – Bill Spohn to speak at ACCA Western-PA meeting – Oct. 4

Bill Spohn from TruTech Tools will be demonstrating what’s new in the world of HVACR tools and test instruments.

Also presenting will be representatives from Ritchie/Yellow Jacket, Hilti Tools, and United Rentals.
And meet the “Student of the Month” from Triangle Tech!

Mark your calendar and be sure to join us!

Peter’s Place
1199 Washington Pike, Bridgeville, PA 15017
(Exit 55 off I79N or I79S)

3:00 pm – Board Meeting
5:30 – 6:00 pm – Social Hour (cash bar)
6:00 pm – 7:00 pm – Guest Speakers
7:00 pm – Social Hour restarts (cash bar)
7:00 pm Dinner – $40.00 (cash, check, credit card)

Dinner Selection: Prime Rib or Virginia Spots

RSVP: 724-779-1860 (phone or fax) – NO cancellations after October 2

SEE ACCA W-PA October 2012 meeting notice FOR SIGN UP FORM AND MORE DETAILS.

Leave a comment

Filed under A/C and Heat Pump Products, Airflow, Combustion Analysis, Customer benefits, Energy Audit, Refrigeration Products, Training, Uncategorized

The Business of Home Performance Contracting

I just sat thru a webinar sponsored by The ACHR News (magazine) and BPI that gave a pretty good high level overview of why HVAC contractors should consider getting into home performance contracting.

The slides from it are here: The Business of HPC.

The actual broadcast will be available in a few days at this LINK look under the 9-19-12 webinar listing:
Crushing Your Competition As A Whole House Home Performance Contractor

Leave a comment

Filed under BPI Standards, Customer benefits, Energy Audit, The Business of Home Performance Contracting, The Future, Uncategorized

ALL NEW TruReward$ Points program at TruTech Tools

Introducing the all NEW TruReward$ Points program at TruTech Tools!

Sign up for a TruTech Tools account today, then every time you buy from us you will immediately earn points toward TruReward$!.  It’s easy, and it’s free to sign up.

What a GREAT membership benefit!

Get all the details RIGHT HERE…

TruReward$ Program Description

Leave a comment

Filed under Customer benefits, Newsletters, Uncategorized, Website