Category Archives: Website

Website

New, Easy leasing option at TruTech Tools!

The FAST option in leasing! Simply select the “finance for as low as” button next to products >$1000 or choose the option at check out if your cart totals >$1000.
For businesses, corporate or institutional accounts, not designed for Individuals,

CLICK HERE FOR A COMPLETE OVERVIEW!

APPLY HERE!

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Filed under Buying on the web, TruTech Tools, Uncategorized, Website

4 Reasons Not To Write Product Reviews

Product reviews are just as important as product descriptions. Both the customer and the retailer can benefit from product reviews. Still, many customers don’t write reviews. There are a few reasons they give for not writing product reviews, but don’t fret. For all these concerns, we have solutions!

As any online retailer knows, we love it when customers review products. First of all, it’s free content the customer writes. It also helps to convert online browsing into online sales. Retailers like negative reviews almost as much as the glowing reviews because they also generate sales. With a negative review, what won’t work for one customer may be exactly what the next customer needs.

Reviews are also good for the customer. Sometimes the product description doesn’t include enough detail for the customer to know if the product is right for its intended application. Customers can assist one another by sharing how they used a product and by giving additional information, such as including the weight, size, or quality of materials used. Reviews can also lead to changes in product development when the reviews are getting to the manufacturer (We can’t speak for all retailers, but at TruTech Tools we make sure these reviews get to the manufacturer.)

If reviewing products is so important, why doesn’t everyone write a review?

1) I’m not good at writing. I never know what to write.

The beautiful thing about product reviews is that you don’t have to be a talented author. You can click a star rating and then write a couple of sentences about the product.

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Reviews can be as simple as “This item was really good. I like the color too.” or they can be very descriptive.

2) I don’t have the time to write a review. I don’t even have time to read them. I’ve barely read this letter.

Thanks for sticking around this long, but let’s be honest with each other. Does it really take that long to write one or two sentences? You don’t have to spend a lot of time on a review. You can simply write, “It did the job.” Or “For this job, I should have bought something else.”

3) Whatever. I don’t care if you sell this wonderful/awful product. Why should I write a review if it doesn’t change the product?

Oh, but it does. When we see a suggestion for improvement or a complaint about a product we carry, we send it straight to the manufacturer. Legitimate concerns are addressed and lead to new, improved products.

Likewise, positive reviews tell us what we’re doing right. How else can we, “keep up the good work?”

So, in short, yes, what you write in that review is fairly likely to change something about the product or the way a product is presented, if more information would have been helpful.

4) But I really hated the product! Should I still review it?

Absolutely! Yes, please still review the product. As the saying goes, “the squeaky wheel gets the grease.” When you let the manufacturer know you’re not happy, they are listening loud and clear because they want their product to do well. And the more customers complain, the more the manufacturer will do to improve their product.

If you still don’t know what to write, this may help you write your next product review: 

  • Simply state whether you love it or hate it and one or two reasons why.
  • Say something you liked about it. Maybe you liked that it was light weight and easy to carry.
  • If you were performing a particularly difficult task and the product helped or hurt the task, share your story.
  • Talk about what you wanted to see more of or what needs improvement. Your suggestions will get back to the manufacturer which could lead to improvements or upgrades to the product.

 Tips to remember:

  • Be honest, but also remember to be helpful. Don’t just say “it sucks” but tell everyone why it sucked.
  • Your review can be anonymous, so don’t feel as though you’re going to be judged. Write as much or as little as you want.
  • Think of it as a conversation with a friend. What would you tell someone who expressed an interest in buying the same product?
  • Make sure you try the product before you review it. This seems like it should be obvious but… it’s not.

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Filed under Customer benefits, Newsletters, Social Media, Uncategorized, Website

Linking to TruTech…so many ways!

photo(13)So far, I’ve counted 11 easy ways to link to TruTechTools, LTD and keep up with us.

We work hard to keep you informed on trends and developments in the area we care about most: measurement science.

If you think we are missing out on a way to connect, let us know!

LINKING TO TruTechTools

TruNews Newsletter                  www.bit.ly/TruNews

Sample newsletters                   www.bit.ly/eg-TruNews

FREE Webinars                            www.bit.ly/TTT-Webinars

FREE Video learning                  www.bit.ly/TTT-VIDEOS

FREE Training materials           www.bit.ly/TTT-Training

Our EVENTS calendar                www.bit.ly/TTT-Events

TruTech Tools Blog                    www.TruTechGuy.com

FaceBook Page                            www.facebook.com/trutechtools

Twitter                                           www.twitter.com/trutechtools

LinkedIn                                         www.linkedin.com/company/trutech-tools-ltd

Pinterest                                         www.pinterest.com/trutechtools

GooglePlus                                    www.bit.ly/PLUS-TTT

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Filed under About us, Education, Newsletters, Training, Website

Our Mission

calibration video

TruTech Tools delivers authoritative knowledge to HVAC and Building Performance contractors.

As a leading distributor of test instruments, we help customers first realize, then solve their problems by helping them understand how, when and where to make make measurements through offering a hand-picked array of the best products enhanced with free webinars, training materials, downloads, guides with written and telephone support.
We connect you to your industry via networking and participation in trade shows, technical conferences and committees where we forge the future via advocacy.
We are fiercely passionate about doing it right the first time. We want to see people better understand their job and become more efficient, successful and profitable in what they do.
Offering most resources free of charge, we hope customers appreciate our efforts and honor us with their business.
TruTech Tools: Making Measurement Science Work!

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Filed under About us, Newsletters, Uncategorized, Website

ALL NEW TruReward$ Points program at TruTech Tools

Introducing the all NEW TruReward$ Points program at TruTech Tools!

Sign up for a TruTech Tools account today, then every time you buy from us you will immediately earn points toward TruReward$!.  It’s easy, and it’s free to sign up.

What a GREAT membership benefit!

Get all the details RIGHT HERE…

TruReward$ Program Description

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Filed under Customer benefits, Newsletters, Uncategorized, Website

New look

Check out the new look on our website: http://www.TruTechTools.com

Tell us what you think!
Info@TruTechTools.com

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Filed under Website